5th February see's the 51st Super Bowl and like any other year it plans to be a big one. In 2016 over 114 million viewers tuned in to watch the game and looks as if there will be no let up on viewers in 2017.
So Super Bowl and advertising, oooo now this is interesting. A mere 30 second slot will cost your marketing budget a hefty $5 million. Brand awareness i hear you cry? Now this is where your brand will get noticed! So have a little look at this article from Advertising Age to see exactly which business have decided to invest a small fortune into an advertising slot in this years Super Bowl.
Marketers are locking in their plans for Super Bowl LI on Fox from Houston's NRG Stadium on Feb. 5. Many recent regulars are back, but Doritos is out for the first time in 10 years. Unexpected newcomers are taking slots, and others are planning surprising executions.