What a few busy weeks it's been here at the Kingpin head office!
We started the new financial year off in style, celebrating our 20th anniversary, followed by a very busy month planning the new quarter for some of our fabulous clients.
If you would like to see more of our day-to-day goings on check out our new Instagram page showing the lovely world that is Kingpin!
As social media usage continues to soar across all demographics, social media marketing has become a valuable strategy for any business. Instagram has over 300 million users so is certainly worth a marketer's time.
The key benefits include but are not limited to:
1. Increased engagement
2. Building trust and showing personality
3. Increased traffic
4. Free advertising - yes, you read that correctly!
The great thing about Instagram is free advertising. You are able to showcase your services/products in action, which can generate huge exposure. That's especially the case with video, which you can use to run demos, show off client testimonials and even promote upcoming events you may be running.
If you would like to learn more about how Instagram can help your business, check out my previous post on this subject: http://insights.kingpincomms.com/post/102dqa6/people-do-business-with-people-instagram