Insights

/Insights
Edit Profile

Darren Higham

Business Director at KINGPIN

London, United Kingdom

About Me

I’ve been in the tech b2b media and marketing space for almost twenty years and have worked for some of the biggest and best tech publishers and agencies – and with the very biggest tech vendors. Favourite tech invention? The smartphone's 'off' button...

Darren Higham's Passles

Kingpin

Intelligently connecting audiences and tech brands

Most Popular

Hype me, I'm in a trough...

Hype me, I'm in a trough...

Most Liked

Marketing budgets: Here today...

Marketing budgets: Here today...

1 0 15

Marketing budgets: Here today...

In my first job in advertising telesales, we were encouraged to use the following phrase to get around the old "I have no money" objection:

Read More…
unknownx500

1 1 30

Mickey Mouse and the Internet of Cows...

What do a gas supplier, a rubbish recycler, Mickey Mouse, an international airline and cows have in common? And it's nothing to do with...

Read More…
unknownx500 oddsock

1 0 8

AI, robot...

Complexity is an over-used word in the world of marketing. Marketing 'gurus' often talk about the growing complexity of our data-driven...

Read More…
unknownx500

1 0 16

Huawei? You'll know soon enough...

Huawei is a curious company. Back in 2008, tech writers were falling over themselves to announce that when it came to the global mobile...

Read More…
unknownx500

As a free user, you can follow Passle and like posts.

To repost this post to your own Passle blog, you will need to upgrade your account.

For plans and pricing, please contact our sales team at sales@passle.net

Repost successful!

View the repost

Repost successful!

Your repost is currently a draft. Review your repost and request approval.

Something went wrong whilst reposting - please try again.

Sorry - this is not an option. This post already exists in the Passle you have selected.

Try reposting to another Passle.